What the CRM holds
The book is built around the policy. Each record carries the client and their contact details, the carrier, the product, the premium and where the policy stands today.
- Clients and policies: one record per policy, shown as a pipeline or as the full book.
- Pipeline stages: New and Submitted, Approved, Active and In Force, Needs Attention, and Cancelled, with filters for pending requirements, lapse pending and lapsed.
- Notes and timeline: notes on each policy, and a timeline of the messages, save attempts and status changes on it.
- Follow-ups and calendar: the Schedule page puts policy effective dates, upcoming back-end payouts and the agent's Google Calendar on one calendar, with the next 30 days listed.